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App Store keyword field checker
Apple indexes your app name, subtitle and keyword field — and counts each word once. Paste yours in to see what's actually indexed and how many characters you're wasting.
Everything Apple indexes for you (0)
How this works
Apple builds one searchable index from your name + subtitle + keyword field, and each word counts once across all three. So a word that appears in your name and again in your keyword field isn't indexed twice — it's just spending characters you already paid for. This tool finds those, plus the other classic character-burners.
It checks for:
- Words repeated between name, subtitle and keyword field.
- Duplicates inside the keyword field itself.
- Spaces after commas — each one costs a character and buys nothing.
- Multi-word phrases — Apple combines your words into queries itself, so phrases usually duplicate words you already have.
- Filler like "app", and singular/plural pairs of the same stem.
- Over-limit fields that App Store Connect will reject.
Apple publishes the field limits but not the ranking algorithm. This tool applies the widely-established behaviours — single counting, no phrase needed, stemming — not inside knowledge of Apple's index. Treat it as a way to stop obvious waste, not as a ranking oracle.
Do this for every language, automatically
Storeboard runs this analysis across all your languages at once, and adds Popularity, Difficulty and Opportunity per country — on your Mac, nothing uploaded.
Download for Mac