Storeboard

Storeboard/ASO Review/Headspace: Sleep & Meditation

Headspace: Sleep & Meditation

Headspace Inc. · Health & Fitness · Free

View on the App Store · App ID 493145008

86/100
Good 16 of 16 checks scored
Screenshot 1 Screenshot 2 Screenshot 3 Screenshot 4 Screenshot 5 Screenshot 6 Screenshot 7 Screenshot 8 Screenshot 9 Screenshot 10

10 screenshots read from the live App Store page just now — what shoppers see today.

Localization reach

Every storefront below was asked for this listing directly: does it have its own copy, is it served the shared fallback, or is it already covered by the original language?

How a storefront earns “localized”

A storefront counts as localized when what Apple returns differs from the most common variant (the fallback everyone else gets) and is shared only by storefronts speaking the same language — which is what a genuine App Store Connect localization produces, and what a second English fallback does not. Storefronts that already speak the original listing’s language are counted as covered, not missing — serving US English to the UK is not a localization gap (though separate UK copy still counts when it exists).

9/34App name26% of localizable storefronts
10/35Description29% of localizable storefronts
9/35Screenshots26% of localizable storefronts

Click a storefront to see the screenshots shoppers there get. Each tag (Name / Text / Shots) is one surface: Localized has its own version there · Covered already speaks the original language — nothing to localize · Fallback served the original listing

What to fix first

Ranked by how many points each one costs, not by how alarming it sounds.

  1. Localize beyond the fallback listing

    −14

    One project, not 4 separate problems — these all clear together: localized screenshots, localized description, localized app name, text vs screenshot localization. Shipping localized names, text and screenshots to the storefronts currently served the fallback recovers all 14 points; the per-surface detail is under “Every check”.

Every check

Reach & localization

62

How much of the App Store this listing actually speaks to.

  • Worth fixing

    Localized screenshots

    −6

    Screenshots have their own translated set in 9 of the 35 live storefronts that speak another language.

    9/35 storefronts have their own screenshots

  • Worth fixing

    Text vs screenshot localization

    −1

    In 1 storefront the description is translated but the screenshots still arrive in the original language — the most common and most costly ASO gap. (Storefronts that already speak the original language aren’t counted against you here.)

    text 10 · screenshots 9 · real gap 1

  • Worth fixing

    Localized description

    −4

    The description is localized in 10 of the 35 live storefronts that speak another language.

    10/35 storefronts have their own description

  • Worth fixing

    Localized app name

    −3

    The name is localized in 9 of the 34 live storefronts that speak another language.

    9/34 storefronts have their own name

  • Pass

    Storefront availability

    Live in 37 of the 37 storefronts checked.

    37/37 storefronts

Screenshot set

100

Whether the gallery uses the slots Apple gives you.

  • Pass

    iPhone screenshot slots used

    10 of 10 slots used.

    10/10 slots

  • Pass

    iPad screenshots

    10 iPad screenshots on a universal app.

    10 iPad screenshots · universal app

  • Pass

    Repeated screenshots

    No repeated images in the gallery.

    all unique

Metadata

100

The indexed fields: name, description and how they open.

  • Pass

    App name length

    The name uses 29 of 30 characters.

    29/30 characters

  • Pass

    Keywords in the app name

    The name carries a descriptor alongside the brand.

    Headspace: Sleep & Meditation

  • Pass

    Description hook

    The opening line works as a hook before the "more" fold.

    Welcome to Headspace, your expert-led guide to mental health, mindfulness, and meditation. Whether you're navigating str…

  • Pass

    Description depth

    Uses 3920 of 4000 characters.

    3920/4000 characters

Freshness

100

Whether the listing looks maintained.

  • Pass

    Release notes

    The release notes describe the actual change.

    Thanks for using Headspace! This update includes bug fixes and performance improvements. As always, if you run into any …

  • Pass

    Update freshness

    Last updated 0 days ago.

    0 days since last update

Social proof

100

The public trust signals Apple prints next to your icon.

  • Pass

    Rating volume

    973837 ratings.

    973837 ratings

  • Pass

    Average rating

    4.8 stars across 973837 ratings.

    4.8 stars

Share your score

A card built for a timeline. Posting takes the picture with it — an image gets looked at where a link gets scrolled past.

Post on XShare on LinkedIn

Posting takes the card with it — no saving files.

Show the score

A self-contained SVG — no script, no tracking, nothing loaded from us. Paste it anywhere.

STOREBOARD ASO86/100Good

Fix the localization gap

Storeboard builds localized App Store screenshots and listing text for 39 languages on your Mac, then publishes them straight to App Store Connect. No server, no account, no subscription.

Download StoreboardAudit another appDownload action plan

Generated 2026-09-29 from Apple's public App Store endpoint. Re-run this review live for current numbers, or audit a different app.